I followed FIFA's heavy-handed tactics with possible trademark infringers in 2010 with great interest, not least because I really enjoyed the responses of some of South Africa's more playful advertisers.
So when the crafting community I am a member of, Ravelry, was hit in a similarly heavy-handed fashion today by the US Olympic Committee, I was fascinated by the response. I am not participating in the Ravelympics because I prefer to keep my crafting stress-free, but I was nonetheless annoyed by the condescending tone of the letter, which seemed to miss the point that the Ravelympics are really something of a celebratory tribute to the Olympics, and suggested instead that handiwork is less dignified than sporting endeavor. Yeah. You can see where this is going.
So I was quite delighted this evening to see not one but two apologies from Olympic Committee Spokesman Patrick Sandusky. Sometimes reason does prevail.